Register For Our Mailing List

Register to receive our free weekly newsletter including editorials.

Home / 342

Long-term optimism for margin lending but share outlook subdued

(Editor's introduction: League tables of the best-performing managed funds of 2019 featured geared funds prominently, but it was primarily driven by leverage into a booming market. We explained what happened in this article. At the same time, Investment Trends has surveyed another form of gearing, margin lending, and here is a summary of their findings).

Key highlights from the Investment Trends Margin Lending Adviser Report are:

  • Advisers’ views on gearing to invest are improving despite their subdued market outlook
  • Innovative products are key to rejuvenating the margin lending space.

Investment Trends has kept a close eye on the use and appetite for geared investment products in Australia for over a decade, tracking the rise in the popularity of margin lending products in the build up to the GFC and their subsequent fall. Total outstanding margin debt has remained largely steady since 2012, at around $10 billion, which is well below the $40 billion peak in 2007.

Chart 1: Margin debt outstanding in the direct, stockbroker and financial planner channel

Borrowers taking on much larger loans

Our research shows the profile of margin lending users evolving markedly over the past decade. While overall user numbers have fallen, a wealthier group of individuals has remained, with the level of outstanding margin debt per investor more than doubling between 2012 and 2019 (from $111,000 to $235,000). This group is also increasingly non-advised, with the share of outstanding margin debt held by direct investors increasing from 36% in 2012 to 48% in 2019 (outstanding margin debt among non-intermediated investors increased 3% to $5.3 billion in the 12 months to June 2019).

This smaller pool of wealthier investors appear less interested in short-term speculation and more inclined to use geared investments to build long-term wealth. Compared to a decade ago, these margin lending investors are also more conservative in their gearing levels, making them less likely to trigger margin calls (also check out Graham Hand’s excellent primer on the impact of geared investments here).

In 2019, the LVR for the average margin lending investor stands at 42%, significantly lower than levels seen prior to the GFC or the maximum level offered by lenders.

Advisers use for a select group of clients

In the intermediary channel, advisers are no less prudent and selective in recommending margin lending products. While 60% of full-service stockbrokers and 21% of financial planners provide advice on margin lending products, these advisers only do so for select clients (typically using these products for only one in ten clients).

However, both stockbrokers and financial planners are increasingly consider gearing to invest to be an appropriate strategy for their clients. The vast majority of stockbrokers believe their clients can benefit from the use of borrowings to boost investment returns (87%, up significantly from 72% in 2018), and this outlook is even stronger among financial planners (89%, up from 82%). Looking forward, advisers’ intentions to use margin lending have also recovered from 2018 lows (see Chart 2).

Chart 2: Intentions to increase/decrease use of margin lending among stockbrokers and financial planners

Outlook for shares not strong

While their views on gearing to invest are improving, advisers’ outlook for domestic equities remains subdued. The average adviser expects the All Ordinaries Index to rise by less than 2% over the coming 12 months, or vastly lower than the levels observed prior to 2019 (see Chart 3). The fact remains, many advisers consider gearing products in their advice process – as part of their best interest duty to their clients – irrespective of their views on geared investments.

Chart 3: Stock market return expectations among investors, stockbrokers and financial planners

Dormant users may reactivate

Activating or reactivating the advice channel is a growing issue for the margin lending industry. A quarter of stockbrokers and nearly half of planners (43%) have used margin lending in the past with clients but no longer do so. Still, these dormant users are open to resume their usage, with 71% of stockbrokers and 78% of planners saying they can be encouraged to start using the credit product again.

A key catalyst to convert interest into action is improved product features. Compared to last year, significantly more stockbrokers tell us they would be encouraged to use these products if they could structure loans that avoided margin calls (23%, up from 9%) and were given more choices to protect their clients’ initial capital (12%, up from 5%).

While innovative products are key to rejuvenating the margin lending space, lenders must continue maintaining their high levels of service and support, particularly their Business Development Manager support. A good BDM relationship is among the top three reasons why advisers favour their main lender aside from its good reputation and range of approved shares and funds.

The greater the support and education they receive from lenders, the better that advisers will be equipped to evaluate and utilise these geared investments for their clients.

About the Report

The Investment Trends 2019 Margin Lending Adviser Report examines the use of gearing to invest among Australian stockbrokers and financial planners. The study is based on a survey of 182 financial planners and 200 stockbrokers who provide financial advice, concluded in November 2019.

 

Recep Peker is Research Director at Investment Trends. This article is general information and does not consider the circumstances of any person.

 

  •   29 January 2020
  •      
  •   

 

Leave a Comment:

banner

Most viewed in recent weeks

Are you making these SMSF mistakes?

After four decades advising investors, there are a few common mistakes I've seen SMSF investors make. From holding too much cash and chasing yield to overtrading and trusting tips. Are these errors costing you?

Why have Australian living standards 'fallen' and how do we fix it?

For the last few years there has been much talk of a 'cost-of-living' crisis in Australia and of 'falling living standards'. Lately this has flared up again with the pickup in inflation resulting in a renewed fall in real wages.

Will you run out of money in retirement?

Fear of running out has become a defining retirement anxiety. Why do some retirees die with substantial wealth while others deplete their nest egg? Evidence suggests the answer is more complicated than we think. 

Retirement spending is not one-size-fits-all

New data challenges the idea that Australians are underspending their super. The bigger issue may be helping retirees navigate complexity, make confident decisions and use their savings to support security, wellbeing and choice.

Four options for an income investor’s next dollar

What if Australia’s golden age of dividends is ending? Rather than overhaul your portfolio, it may be worth considering where new capital can work harder. I discuss four income strategies and the trade-offs behind each.

The missing link in the CGT debate

A little-noticed consequence of Labor’s tax changes could have implications well beyond investors’ tax bills. The issue raises bigger questions about incentives, capital allocation and the drivers of long-term economic growth.

Latest Updates

SMSF strategies

Meg on SMSFs: What do we think about reversionary pensions these days?

Reversionary pensions have long been a staple of SMSF estate planning, but are they still the best option? Meg Heffron revisits a once-clear favourite and asks whether changing super rules have shifted the balance.

The ageing ‘crisis’ has not and will not happen

Rising age dependency is frequently treated as a warning sign for economies. But when actual workforce participation is examined, a strikingly different picture emerges about ageing, productivity and economic sustainability.

Retirement

How does the 4% rule stack up?

The 4% rule has long been retirement's gold standard. But after a difficult period for investors, fresh analysis suggests a more conservative approach may significantly improve the chances of making savings last.

Shares

Four charts that expose market concentration risk

Investors have recently been rewarded for backing market leaders, but history suggests this eventually comes at a cost. Now may be the time to review whether your portfolio is carrying unintended risks beneath the surface.

Investment strategies

The case for gearing beyond property

Most Australians gear into property but ignore shares. That may be a mistake. Used carefully, geared equity strategies can enhance long-term returns, reduce cash tied up in growth assets and support retirement income goals.

Economy

Australia's $1 trillion debt pile

The headlines exclaiming that Australian government debt has hit A$1 trillion and US government debt has hit $40 trillion has turned heads, but how serious are they really? Will Australia's mix of debt create challenges?

Economy

Has 100 years of growth made us any happier?

For decades, GDP has been the benchmark for economic success, but has it made us materially happier? If happiness does not rise in lockstep with prosperity, are we overlooking what constitutes a successful society?

Sponsors

Alliances

  • ASA-Logo-RGB-ActiveGreen-web.png

© 2026 Morningstar, Inc. All rights reserved.

Disclaimer
The data, research and opinions provided here are for information purposes; are not an offer to buy or sell a security; and are not warranted to be correct, complete or accurate. Morningstar, its affiliates, and third-party content providers are not responsible for any investment decisions, damages or losses resulting from, or related to, the data and analyses or their use. To the extent any content is general advice, it has been prepared for clients of Morningstar Australasia Pty Ltd (ABN: 95 090 665 544, AFSL: 240892), without reference to your financial objectives, situation or needs. For more information refer to our Financial Services Guide. You should consider the advice in light of these matters and if applicable, the relevant Product Disclosure Statement before making any decision to invest. Past performance does not necessarily indicate a financial product’s future performance. To obtain advice tailored to your situation, contact a professional financial adviser. Articles are current as at date of publication.
This website contains information and opinions provided by third parties. Inclusion of this information does not necessarily represent Morningstar’s positions, strategies or opinions and should not be considered an endorsement by Morningstar.