Register For Our Mailing List

Register to receive our free weekly newsletter including editorials.

Home / 318

How do different investing styles work?

There has been heightened focus recently on different investment styles, with articles such as “Is value investing dead?” The analysis generally centres around the triumph of growth investing and the demise of value-style investing.

Investors looking for professionally-managed equity portfolios face a vast array of options, with the different portfolio managers building portfolios based on their individual investment philosophies or investment styles. This piece examines the foundations upon which these styles are built.

Index funds

An index fund manager attempts to match the return of the underlying index less a small management fee. The manager will automatically buy Fortescue to its current index weight of 1.3% and make no judgement on the company’s valuation, or whether iron ore will stabilise at US$120/tonne or fall back to US$60/tonne. If Fortescue’s weight in the index increases due to its share price outperforming, the weight in the portfolio rises automatically. Similarly, as AMP’s fortunes have declined over the past 18 months, its weighting in the index portfolio has fallen.

While index funds can be a cheap way to obtain exposure to the equity market, investors are exposed to all companies – good or bad, overvalued or undervalued. For example, in 1987 and 2007 the index contained companies such as Bond Corporation, Qintex, Allco, Babcock & Brown and Centro, all of which subsequently went into liquidation. I observed a more extreme example as a young analyst working in the Canadian market, where telecommunications equipment company Nortel in 2000 comprised 35% of the benchmark Toronto Stock Exchange 300.

It seemed clear before their fall that these were companies with shaky business models reliant on high levels of leverage, and in the case of Nortel, irrational market valuation.  Not owning companies such as these caused many fund managers to underperform relative to the index, however their investors avoided the losses as these former high-flyers lurched into administration.

Growth funds

Funds managers using the growth style of investing tend to select securities based more on the brightness of the company’s prospects, rather than the company’s current profits and dividends.  The growth manager builds a portfolio of companies such as accounting software company Xero or payments company Afterpay based on the assumption that the market is underestimating their growth prospects.

The rationale is that Xero’s earnings and dividend yield are expected (by the growth manager) to rise rapidly. This provides justification for buying a company that is trading on a price-earnings multiple of 246 times next year’s earnings per share (EPS) and does not pay a dividend. Unlike an index fund, analysts at growth funds spend many hours meeting with a company’s management team and industry contacts to understand why the company’s long-term profit growth is likely to exceed the market’s current optimistic assumptions. In 2009, CSL was trading at $31 per share and had earnings per share of $1.92 and the company was viewed as expensive, trading at  a PE (price to earnings) ratio of 16 times. In August 2019, CSL is expected to deliver earnings per share of $6.05 which, based on an initial purchase price 10 years ago, puts the blood therapy company on a reasonable PE of 5.1 times with an 8.8% dividend yield.

Growth as an investing style tends to outperform when the stock market is rising sharply as investors overestimate company earnings and minimise potential problems such as debt refinances and the entrance of new competitors. Also, in the case of growth companies such as Afterpay, when the company’s share price is up 63% in the past 12 months investors don’t care about not receiving a dividend.

Value investing

Value-style funds pick stocks that are trading below their net worth. Benjamin Graham and David Dodd famously developed this style in their seminal investing text from 1934, Security Analysis(not a light read by modern standards with 725 densely-packed pages and few graphs). Value investing is based on the concept that undervalued stocks will revert to their intrinsic value, thus allowing the investor to buy (for example) $1 worth of assets for 80c.

Characteristics of this investing style include buying companies that are trading on a low price to book value, low PE ratio, or companies whose liquidation or wind-up value is greater than their current market value. In July 2018, Telstra was trading at $2.60 which equated to 13 times its projected earnings per share and with a dividend yield of 7%. The market was concerned about increasing competition in the mobile phone market in Australia and the impact of the NBN on profit margins. Over the past year, Telstra’s share price has rallied to almost $4 due to a combination of decreasing price competition in mobiles and government decisions to block rival TPG from both building a 5G network (using Huawei technology) and merging with UK-based Vodafone. Telstra currently trades on a PE ratio of 25 times with a 4% dividend yield.

Typically, a value-style fund will have a lower price to earnings ratio, lower beta (a measure of volatility) and a higher dividend yield than a growth-style fund, with greater exposure to more mature companies. One of the dangers of value-style investing is being attracted to companies that are ‘value traps’, namely those that have a high but unsustainable historical dividend yield and low PE ratio as they operate in a declining industry. While department store owner Myer has recovered in 2019, this company is viewed by many as a value trap.

Quality investing

Following the Dot Com Bubble of the early 2000s and the aftermath of the GFC, investors paid more attention to the quality of a company, rather than just its raw earnings multiple or dividend yield. This approach focuses on hard factors such as the quality of a company’s earnings or balance sheet, along with softer factors such as the quality of corporate governance and transparency of information, while still buying undervalued companies. Quality-style fund managers tolerate paying more for companies with higher quality recurring earnings streams and tend to avoid cheap companies that are in the process of restructuring. This is the approach we use at Atlas Funds in managing our equity portfolios.

In the case of improving quality, the market may see a company as low quality when in fact the underlying fundamentals of that company are improving. For example, in early 2017 private health insurer Medibank was added to our portfolios. At this time, we considered that the market was not pricing the potential profit uplift that Medibank’s management could generate from cutting out costs and inefficiencies that crept in over the decades of government ownership. As the market recognised these qualities, the share price has moved steadily upwards. The Coalition’s election victory in May also improved the company’s prospects.

 

Hugh Dive is Chief Investment Officer of Atlas Funds Management. This article is for general information only and does not consider the circumstances of any investor.

(Thanks for reader comments on an earlier version, which has been updated).

 

  •   6 August 2019
  • 5
  •      
  •   
5 Comments
Matt
August 09, 2019

The headline SPIVA numbers are incredibly misleading as raised here: https://cuffelinks.com.au/issues-australian-spiva-scorecard/

Most notably equal weighting. Jonny Smith Asset Management running his family and friends’ money is given the same weight as somebody running a $10bn portfolio which is clearly crazy.

Finding good active managers is hard, but nowhere near as hard as what SPIVA would like you to believe (because S&P make a tonne of money from index tracking funds so they’d rather you didn’t go active).

Hugh Dive
August 09, 2019

I should add that the popularity of index funds means new money flows into shares that now carry a higher weight in the index due to their rising prices, so demand is reinforced.

If a simple market was made of three actors, one index fund, one value fund and some excited retail punters, it would look similar to Canada in the period 1999/02 that I know well. During the early part of this period, Nortel was the hottest stock in the market, making up close to 30% of the index.

During 1998/2001

The value fund (which I worked for) was cautious towards NRT and only owned a small position, and this resulted in underperformance and large outflows.

FUM flowed out of the value manager into the index fund, which resulted in net buying of NRT pushing up the share price and its weight in the index as more boring utilities are ignored.

Tech wreck

Significant outflows from all equity funds, especially the index funds = NRT selling as investors cash out of equities.
Where money flowed into the outperforming value fund (very underweight NRT), this didn’t go into NRT, which looked pretty shaky and similar to AMP, but into more stable stocks such as TransCanada pipelines.

On a smaller scale, I saw this occur in the GFC with Babcock and Brown. It is not the index funds per se that cause this effect, but consumer preference for index funds during periods of strong upward momentum.

JD
August 09, 2019

While index funds can be a cheap way to obtain exposure to the equity market, investors are exposed to all companies – good or bad, overvalued or undervalued
“””

And SPIVA has shown that while over a year or two or even sometimes 3-5 years, some active funds out perform, but once you include all the funds (including the failed ones and the ones who changed their names due to doing so poorly that nobody would invest in them), over 15 years periods, over 80% of them fail to perform as well as the index which includes all companies “good or bad, overvalued or undervalued”.

Simpleton
August 09, 2019

I’d like to explain why index fund managers do not need to buy more of a stock when its value is rising in the index. I have read this assertion several times by fund managers and no one seems to question this.

To illustrate: if the entire stock market was only 2 stocks – A and B with equal market cap. then an index fund would be holding say $50 of A and $50 of B shares. Total $100.

If Stock A halved in value suddenly then within the entire stockmarket the market cap of stock A would make up 1/3 of the total Market cap. and Stock B would be the remaining 2/3 of total Market cap.

The index fund would then find itself holding $25 of Stock A and $50 of Stock B. A total of $75 ( which is 1/3 stock A and 2/3 stock B).

Why would the index fund then sell stock A down further. It has already dropped in value sufficiently to mirror the market cap values so there is no pressure to sell.

john
August 10, 2019

Why not a combination of all 3 of the last 3 styles. Using a single style would seem to be tunnel vision to me ??

 

Leave a Comment:

RELATED ARTICLES

The growth outperformance myth

The flaw in 'value' index funds

Index funds invest in the bad and the good

banner

Most viewed in recent weeks

Australian stocks will crush housing over the next decade, 2025 edition

Two years ago, I wrote an article suggesting that the odds favoured ASX shares easily outperforming residential property over the next decade. Here’s an update on where things stand today.

Australia's retirement system works brilliantly for some - but not all

The superannuation system has succeeded brilliantly at what it was designed to do: accumulate wealth during working lives. The next challenge is meeting members’ diverse needs in retirement. 

Get set for a bumpy 2026

At this time last year, I forecast that 2025 would likely be a positive year given strong economic prospects and disinflation. The outlook for this year is less clear cut and here is what investors should do.

The 3 biggest residential property myths

I am a professional real estate investor who hears a lot of opinions rather than facts from so-called experts on the topic of property. Here are the largest myths when it comes to Australia’s biggest asset class.

Meg on SMSFs: First glimpse of revised Division 296 tax

Treasury has released draft legislation for a new version of the controversial $3 million super tax. It's a significant improvement on the original proposal but there are some stings in the tail.

AFIC on the speculative ASX boom, opportunities, and LIC discounts

In an interview with Firstlinks, CEO Mark Freeman discusses how speculative ASX stocks have crushed blue chips this year, companies he likes now, and why he’s confident AFIC’s NTA discount will close.

Latest Updates

Superannuation

Meg on SMSFs: First glimpse of revised Division 296 tax

Treasury has released draft legislation for a new version of the controversial $3 million super tax. It's a significant improvement on the original proposal but there are some stings in the tail.

Investment strategies

10 fearless forecasts for 2026

The predictions include dividends will outstrip growth as a source of Australian equity returns, US market performance will be underwhelming, while US government bonds will beat gold.

Infrastructure

How many hospitals will an extra 1 million people need?

We're about to add another million people to cities like Brisbane, Sydney, and Melbourne. How many hospitals and other essential infrastructure are needed to cater to a million more people? This breaks down the numbers.

Risk management

Is the world's safest currency actually the riskiest?

The US dollar’s long-standing role as a ‘shock absorber’ during times of market stress is showing cracks. The ‘Liberation Day’ sell-off was a timely reminder of this, and here's what investors should do about it.

10 things I learned about dementia and care homes from close range

My mother developed dementia before eventually dying in June last year. She was in three aged care homes before finding the right one. Here is what I learned along the way.

Economics

China's EV and solar backlog and future trade wars

China has flooded the world with electric cars and solar panels to offset the economic drag from a weak domestic property market. How long can this go on, and what are the implications for commodities and Australia?

Investment strategies

Why Elon Musk's pay packet is justified

Tesla copped criticism after its shareholders approved a package allowing Musk to earn up to $1 trillion in stock options. If only Australian businesses were more like Tesla.

Sponsors

Alliances

© 2026 Morningstar, Inc. All rights reserved.

Disclaimer
The data, research and opinions provided here are for information purposes; are not an offer to buy or sell a security; and are not warranted to be correct, complete or accurate. Morningstar, its affiliates, and third-party content providers are not responsible for any investment decisions, damages or losses resulting from, or related to, the data and analyses or their use. To the extent any content is general advice, it has been prepared for clients of Morningstar Australasia Pty Ltd (ABN: 95 090 665 544, AFSL: 240892), without reference to your financial objectives, situation or needs. For more information refer to our Financial Services Guide. You should consider the advice in light of these matters and if applicable, the relevant Product Disclosure Statement before making any decision to invest. Past performance does not necessarily indicate a financial product’s future performance. To obtain advice tailored to your situation, contact a professional financial adviser. Articles are current as at date of publication.
This website contains information and opinions provided by third parties. Inclusion of this information does not necessarily represent Morningstar’s positions, strategies or opinions and should not be considered an endorsement by Morningstar.