Register For Our Mailing List

Register to receive our free weekly newsletter including editorials.

Home / 70

Dive or stay: the biases of goalkeepers and portfolio managers

Millions of fans around the world have tuned into to this year's World Cup in Brazil. Whether you love it or hate it, the penalty kick is one of the most exciting plays in football. As the striker approaches the ball, often with the outcome of the game hanging in the balance, the goalkeeper has a split second to decide what to do. It’s not unlike the plight of portfolio managers in today’s fast-paced market.

Dive left? Dive right? Stay standing in the centre between the goal posts? The odds aren’t good: fewer than one in five penalty kicks are not converted at this level of play.

In 2006, the World Cup Final between Italy and France came down to a penalty kick shootout. On the first kick, the French goalie chose to dive to his right. However, the shot from the Italian striker went straight down the middle. Had the French goalie stayed at home, the outcome of that shot, and perhaps the game, may have been different.

According to one study, goalkeepers choose to dive nearly 94% of the time.1 In response to the relatively even distribution of kicks between the goalposts, however, and the greater chance of saving those in the middle, goalkeepers who stand and defend the centre may experience a better outcome. Simply put, not taking action may be the best course of action.

Due to what behavioural researchers call action bias, a goalkeeper is expected to act. In the case of a penalty kick, the norm is to dive. A scored goal is perceived to be less disappointing when it follows action. Innate self-confidence, years of training and the crowd’s expectations further contribute to this suboptimal decision. If the goalie dives, he feels that he did his best to stop the ball, and so does almost everyone else.

Investment managers often fall into the same trap of action bias, trading frequently, with confidence that this action adds value. And whether the trades ultimately prove to be right or wrong, the manager who trades frequently looks like he's doing something to generate results. This is one of many behavioural traits contributing to widespread short-termism in the markets.

In recent years, the average holding period for a stock has dropped to about seven quarters (and many studies claim it is much shorter). All too often the concept of buy and hold investing has been subsumed by short-term trading strategies. Many of these trading strategies, which rely on top-down macro-economic calls, are often no better at predicting the future direction of the markets than the goalie who tries to guess which way the shot is going.

Such a short-term bias creates an enormous time-horizon arbitrage opportunity for individual and institutional investors who are willing to take a long-term view. Over very short time periods - say, one week - the average difference between the best- and worst-performing stocks usually comes down to a few percentage points. Move out to one-year and you will begin to see stocks that significantly outperform in any given year. However, as they say, there is no free lunch and many of these high-flying stocks will often see market sentiment turn against their lofty valuations and find themselves at the bottom of the league tables the following year.

By contrast, if you look at the performance dispersion between the best and worst stocks over a five-year period, the numbers becomes quite meaningful. Simply put, over the long-term, the cream rises to the top, with the top 10% of stocks outperforming the bottom 10% by over 160 percentage points. And a common thread among managers who consistently generate long-term results is a strong buy-and-hold mentality. Managers who look to invest in companies that are well-positioned to generate growth over multi-year time periods have the courage to do nothing when short-term trends and negative headlines have the traders running for the exits.

Portfolio managers can lengthen the investment horizon by avoiding the temptation to trade frequently, choosing instead to hold securities for longer periods. Though portfolio managers and goalkeepers are prone to act, an awareness of this action bias may help them recognise that inaction can be an optimal strategy. And deciding to hold the position has the potential to result in a better outcome for their clients — and fans.

 

Mariana Araujo is a Sao Paulo-based equity research analyst for MFS Investment Management.

 

  •   11 July 2014
  •      
  •   

 

Leave a Comment:

RELATED ARTICLES

What is a ‘long-term investor’?

banner

Most viewed in recent weeks

Warren Buffett's final lesson

I’ve long seen Buffett as a flawed genius: a great investor though a man with shortcomings. With his final letter to Berkshire shareholders, I reflect on how my views of Buffett have changed and the legacy he leaves.

The housing market is heading into choppy waters

With rates on hold and housing demand strong, lenders are pushing boundaries. As risky products return, borrowers should be cautious and not let clever marketing cloud their judgment.

Why it’s time to ditch the retirement journey

Retirement isn’t a clean financial arc. Income shocks, health costs and family pressures hit at random, exposing the limits of age-based planning and the myth of a predictable “retirement journey".

Australia's retirement system works brilliantly for some - but not all

The superannuation system has succeeded brilliantly at what it was designed to do: accumulate wealth during working lives. The next challenge is meeting members’ diverse needs in retirement. 

The 3 biggest residential property myths

I am a professional real estate investor who hears a lot of opinions rather than facts from so-called experts on the topic of property. Here are the largest myths when it comes to Australia’s biggest asset class.

Welcome to Firstlinks Edition 637 with weekend update

What should you do if you think this market is grossly overvalued? While it’s impossible to predict the future, it is possible to prepare, and here are three tips on how to best construct your portfolio for what’s ahead.

  • 13 November 2025

Latest Updates

Investment strategies

Australian stocks will crush housing over the next decade, 2025 edition

Two years ago, I wrote an article suggesting that the odds favoured ASX shares easily outperforming residential property over the next decade. Here’s an update on where things stand today.

Property versus shares - a practical guide for investors

I’ve been comparing property and shares for decades and while both have their place, the differences are stark. When tax, costs, and liquidity are weighed, property looks less compelling than its reputation suggests.

Investment strategies

What if Trump is right?

Trump may be right on two trends: nations are shifting from aspiration to essentials and from global dependence to self-reliance, pushing capital toward security, infrastructure, and energy.

Gold

After a stellar 2025, can gold shine again next year?

Gold has had a remarkable 2025, with the spot price likely to post its strongest return since 1971. This explores the key factors that will shape the outlook for the yellow metal next year, and long-term.

Superannuation

Critics of Commonwealth defined benefit schemes have it wrong

Critics like Clime's John Abernethy have questioned many aspects of defined benefit pensions for public servants. This is an attempted rebuttal, suggesting these pensions aren't the problem they're made out to be.

Infrastructure

Why airport stocks deserve a place in long-term portfolios

Aircraft constraints are holding back global air travel. Those constraints should soon ease which combined with a structural boom in travel demand could be a boon for global airport stocks.

Investment strategies

What is the future of search in the age of AI?

Search is changing fast. AI tools like ChatGPT and Google’s Gemini are reshaping how we find information, opening new opportunities for innovation, user engagement, and future revenue growth.

Sponsors

Alliances

© 2025 Morningstar, Inc. All rights reserved.

Disclaimer
The data, research and opinions provided here are for information purposes; are not an offer to buy or sell a security; and are not warranted to be correct, complete or accurate. Morningstar, its affiliates, and third-party content providers are not responsible for any investment decisions, damages or losses resulting from, or related to, the data and analyses or their use. To the extent any content is general advice, it has been prepared for clients of Morningstar Australasia Pty Ltd (ABN: 95 090 665 544, AFSL: 240892), without reference to your financial objectives, situation or needs. For more information refer to our Financial Services Guide. You should consider the advice in light of these matters and if applicable, the relevant Product Disclosure Statement before making any decision to invest. Past performance does not necessarily indicate a financial product’s future performance. To obtain advice tailored to your situation, contact a professional financial adviser. Articles are current as at date of publication.
This website contains information and opinions provided by third parties. Inclusion of this information does not necessarily represent Morningstar’s positions, strategies or opinions and should not be considered an endorsement by Morningstar.