Register For Our Mailing List

Register to receive our free weekly newsletter including editorials.

Home / 374

Investors don’t need to pay a fortune for tech

Large technology stocks such as Apple, Amazon and locally, Afterpay, are capturing the headlines as key beneficiaries of the COVID-19 disruptions. While valuations for these stocks are now high, investors don’t need to pay big prices on tech stocks if they are prepared to dig a little deeper.

Three examples in our portfolio that trade on reasonable valuations are News Corp, City Chic and Redbubble.

News Corp (ASX:NWS) owns a number of old-world, structurally-challenged assets such as newspapers and Pay TV. From a valuation sense these are ascribed a negative value based on the current share price. But also within NWS is a 62% holding in one of Australia’s best digital businesses, realestate.com.au, and Dow Jones which includes the Wall Street Journal.

For the first time recently, NWS disclosed Dow Jones earnings separately in its earnings result, illustrating a jewel in the crown. 71% of revenue is digital and earnings increased 13% in the fourth quarter despite COVID-19 disruptions. Its peer, The New York Times, trades on 25x EBITDA, implying Dow Jones could be worth up to US$6 billion (70% of NWS), yet there is little ascribed in the share price in our view. Another key upcoming catalyst to close this gap is a NWS Investor Day in September focused on Dow Jones where the quality of this business will be more apparent.

Source: Iress. Price as at 11 September 2020 was $20.47.

City Chic (ASX:CCX) is a plus-sized female apparel retailer. Revenues have been impacted by COVID-19 disruptions however many peers were impacted far more. CCX has used its strong balance sheet and access to capital markets to buy the online operations of a US competitor, with a further acquisition likely in October.

With little additional operating costs, we expect they will be far more profitable than consensus estimates. Online sales will account for 70% of total, making it a largely digital retailer. CCX will come out of this crisis with significantly higher earnings and a better-quality business.

Source: Iress. Price as at 11 September was $3.27.

Redbubble (ASX:RBL) is a global online marketplace with a variety of products featuring designs from over 500,000 independent artists. It is a clear beneficiary from COVID-19 driving work from home and increased online retailing. After some disappointments in previous years, FY21 looks like being a break-out year. Sales growth has accelerated to over 100% p.a., marketing spend is more efficient with lower AdWord pricing, and operating costs are being controlled with a focus on profitable growth.

This all leads to very strong operating leverage, which we believe is under-appreciated and will lead to meaningful consensus earnings upgrades in coming months. Redbubble still trades at multiples well below its peers and generates cash as it grows, highlighting the strong economics.

Source: Iress. Price as at 11 September was $3.92.

Each of these companies have digital assets that are under-appreciated in our view, providing the opportunity to invest in strong technology businesses at a reasonable valuation.

 

Richard Ivers is Portfolio Manager of the Prime Value Emerging Opportunities Fund, a concentrated fund investing in companies outside the S&P/ASX100. This article is general information and does not consider the circumstances of any investor. Prices are correct at time of writing but of course change regularly.

 

  •   8 September 2020
  •      
  •   

 

Leave a Comment:

RELATED ARTICLES

5 exciting areas of investment opportunity

A top quality company shows cheaper is not better

Opening Gates: AI is as revolutionary as the internet

banner

Most viewed in recent weeks

The growing debt burden of retiring Australians

More Australians are retiring with larger mortgages and less super. This paper explores how unlocking housing wealth can help ease the nation’s growing retirement cashflow crunch.

Four best-ever charts for every adviser and investor

In any year since 1875, if you'd invested in the ASX, turned away and come back eight years later, your average return would be 120% with no negative periods. It's just one of the must-have stats that all investors should know.

LICs vs ETFs – which perform best?

With investor sentiment shifting and ETFs surging ahead, we pit Australia’s biggest LICs against their ETF rivals to see which delivers better returns over the short and long term. The results are revealing.

Family trusts: Are they still worth it?

Family trusts remain a core structure for wealth management, but rising ATO scrutiny and complex compliance raise questions about their ongoing value. Are the benefits still worth the administrative burden?

13 ways to save money on your tax - legally

Thoughtful tax planning is a cornerstone of successful investing. This highlights 13 legal ways that you can reduce tax, preserve capital, and enhance long-term wealth across super, property, and shares.

Our experts on Jim Chalmers' super tax backdown

Labor has caved to pressure on key parts of the Division 296 tax, though also added some important nuances. Here are six experts’ views on the changes and what they mean for you.        

Latest Updates

Investment strategies

Warren Buffett's final lesson

I’ve long seen Buffett as a flawed genius: a great investor though a man with shortcomings. With his final letter to Berkshire shareholders, I reflect on how my views of Buffett have changed and the legacy he leaves.

Property

The housing market is heading into choppy waters

With rates on hold and housing demand strong, lenders are pushing boundaries. As risky products return, borrowers should be cautious and not let clever marketing cloud their judgment.

Investment strategies

Dumb money triumphant

One sign of today's speculative market froth is that retail investors are winning, and winning big. It bears remarkable similarities to 1929 and 1999, and this story may not have a happy ending either.

Retirement

Can the sequence of investment returns ruin retirement?

Retirement outcomes aren’t just about average returns. The sequence of returns, good or bad, can dramatically shape how long super lasts. Understanding sequencing risk is key to managing longevity risk.

Strategy

How AI is changing search and what it means for Google

The use of generative AI in search is on the rise and has profound implications for search engines like Google, as well as for companies that rely on clicks to make sales.

Survey: Getting to know you, and your thoughts on Firstlinks

We’d love to get to know more about our readers, hear your thoughts on Firstlinks and see how we can make it better for you. Please complete this short survey, and have your say.

Investment strategies

A framework for understanding the AI investment boom

Technological leaps - from air travel to computing - has enriched society but squeezed margins. As AI accelerates, investors must separate progress from profitability to avoid repeating past mistakes.

Economy

The mystery behind modern spending choices

Today’s consumers are walking contradictions - craving simplicity in an age of abundance, privacy in a public world. These tensions tell a bigger story about what people truly value and why.

Sponsors

Alliances

© 2025 Morningstar, Inc. All rights reserved.

Disclaimer
The data, research and opinions provided here are for information purposes; are not an offer to buy or sell a security; and are not warranted to be correct, complete or accurate. Morningstar, its affiliates, and third-party content providers are not responsible for any investment decisions, damages or losses resulting from, or related to, the data and analyses or their use. To the extent any content is general advice, it has been prepared for clients of Morningstar Australasia Pty Ltd (ABN: 95 090 665 544, AFSL: 240892), without reference to your financial objectives, situation or needs. For more information refer to our Financial Services Guide. You should consider the advice in light of these matters and if applicable, the relevant Product Disclosure Statement before making any decision to invest. Past performance does not necessarily indicate a financial product’s future performance. To obtain advice tailored to your situation, contact a professional financial adviser. Articles are current as at date of publication.
This website contains information and opinions provided by third parties. Inclusion of this information does not necessarily represent Morningstar’s positions, strategies or opinions and should not be considered an endorsement by Morningstar.