Register For Our Mailing List

Register to receive our free weekly newsletter including editorials.

Home / 461

Collateral damage follows the end of profitless prosperity

The end of the free money epoch is now well and truly upon us. Over the last six months, the US Federal Reserve has pivoted from telling markets interest rates would remain at zero during 2022 to warning them it would move ‘expeditiously’ to a neutral setting. Meanwhile, supply chain disruptions and a lack of labour have contributed to previously unfathomable price increases for finished goods and services. And finally, Covid in China and a war in Ukraine have resulted in rapid increases in raw materials, fuel, and food.

Free money has its consequences

The free money experiment is at an end, absent a desperate act by central banks to kick the can down the road again, ahead of a yet unlikely deep recession.

There will many consequences of the end of free money including the impact of the misallocation of capital by venture capital and private equity during the free money bonanza. 

We will eventually look back on this period as one defined by 'profitless prosperity'. This era permitted companies with no profit, and no prospect of making any, to exist. All those startups, paying salaries and marketing costs, could do so only because of the generosity of altruistic shareholders and lenders. And their altruism was fueled by free money.

If interest rates on term deposits were 6-7%, many, if not most, of the startups funded by venture capital and private equity since the GFC would never have seen the light of day and therefore would never have signed an employment agreement.

And the longer rates remained at zero and QE provided liquidity, businesses that should not have existed not only survived but thrived and grew.

The growth of these businesses was the unprofitable kind. It did not matter whether a profit was made because money was free. The mantra was simple; grow revenue, take market share, and worry about profits later. Unprofitable businesses however are not self-sustaining. They exist purely because generous investors keep cheering them on with their wallets.

Creative destruction destroyed incumbents

But there’s a downside and a terrible social cost. Incumbent businesses – often profitable but old-worldly – went bust as the bright shiny new idea took customers at a zero or negative margin. Nobody made money. The free money-wheeling investors tossed their dollars at shimmering new startups to see just how much creative destruction they could muster. And if at the end of the exercise, when all the competition was dead, the business did turn a profit, well that was a bonus.

But it wasn’t the plan.

The plan instead was to sell the fast-growing company to unsuspecting mums and dads through an IPO. Let them worry about how to turn a profit. And if the company didn’t, it’s the mums and dads who bought into the IPO that would lose, along with the employees and the incumbents.

The venture capital investors simply needed the business to grow large enough to reach IPO. Unshackled by the need to make a profit as a going concern, these businesses could adopt stupid and unprofitable pricing models and operate with impunity by blinding regulators and city officials with the promise of making the world a better place.

Back in September 2019, in an article entitled How soon until we see the collapse of profitless prosperity?, I asked:

“Is it just me? Or have investors in loss-making US technology companies, like Uber, gone completely insane?”

I then referred to WeWork’s 2018 US$1.7 billion loss and Uber’s US$3 billion operating loss in the same year:

“In normal circumstances, if a company announced that kind of loss, with no immediate prospect of stemming it, its shares would plummet. But today, the two companies still have an estimated market capitalisation of US$80 billion to US$90 billion. That’s roughly the same market capitalisation as the Commonwealth Bank which generated US$6.7 billion in profits in 2018 or Volkswagen (US$14 billion in profits), Morgan Stanley (US$8.5 billion), Christian Dior (US$3 billion), Lockheed Martin ($US5 billion) or Caterpillar (US$6.1 billion).”

Today, Uber’s market capitalisation, after a 62% share price fall from its high, sits at US$45 billion. WeWork’s market cap is just US$5 billion.

Source: Morningstar.com, as at 2 June 2022.

Multiply WeWork and Uber’s travails across the spectrum of profitless, artificially-propped-up hopefuls, and the destruction of wealth, the opportunity cost, and the missed productivity improvements to nations is immense.

Shareholders taken for a ride

In July 2019, I reviewed the 25 US tech companies that had IPO’d that year, raising a collective US$19 billion. The average gain on listing was 34%, although less than half could be classed as major tech companies. They were (percent gain from IPO to 3 July 2019): Beyond Meat, (>500%), Zoom Video (+170%), PagerDuty (+120%), CrowdStrike (+110%), Pinterest (+45%), Chewy (+47%), Fiverr (+30%), Fastly (+10%) and Lyft (negative).

The consequent share price falls from all-time highs of those same tech superstars is blood curdling: Beyond Meat is down 89% from its high, while Zoom Video is 81% lower. PagerDuty is down 57%, CrowdStrike (-44%), Pinterest (-77%), Chewy (+79%), Fiverr (-87%), Fastly (-87%) and Lyft is 77% down from its high. All have cratered.

In the absence of profit, and without continuous funding supplied by generous shareholders or junk bond investors many of the market’s former darlings will go broke. Thousands of jobs will be lost and damage to the economy will be significant.

Already the funding of these companies is drying up. In May, junk bond issuance of US$2.2 billion was a fraction of the near US$50 billion in the same month a year ago. May’s issuance was the slowest in 20 years. And according to Bloomberg, raising cash in the leveraged loan market has been equally depressed with new loan starts of under US$6 billion in May compare with more than US$80 billion in January.

Initially a round of mergers and takeovers will mask the suffering being felt by many profitless companies and their employees but the more expensive money becomes, the more likely a trickle will become a raging torrent of bankruptcies. And when that happens, a ‘soft landing’ becomes less likely.

We always knew the era of free money would have bad consequences. They have arrived.

 

Roger Montgomery is Chairman and Chief Investment Officer at Montgomery Investment Management. This article is for general information only and does not consider the circumstances of any individual.

 

  •   8 June 2022
  • 5
  •      
  •   

RELATED ARTICLES

Insane prices as private equity quits market

Tech Wreck 2.0 and Debt Wreck 2.0 are coming

Share Purchase Plans brickbats and bouquets

banner

Most viewed in recent weeks

2 billion reasons to fix retirement income

A proposal to address Australia's 'stranded balances' in retirement by requiring super funds to transition members to pension phase at 65, boosting retirement income and reframing super as a source of income.

The ultimate superannuation EOFY checklist 2026

Here is a checklist of 28 important issues you should address before June 30 to ensure your SMSF or other super fund is in order and that you are making the most of the strategies available.

Do super funds need a massive wake up call?

UK retirement expert, Guy Opperman, believes super funds are failing at supporting members in deaccumulation. Here is what Australia should do about it. 

Two months into retirement

A retirement researcher's take on retirement and her focus on each of her six resource buckets to stay engaged during the transition and beyond.

Welcome to Firstlinks Edition 662 with weekend update

The debate over the budget is increasingly shaped by frustration and perceptions of unfairness, rather than clear-eyed assessment of policy outcomes.

Reforming the taxation of wealth and wealth transfers

As the budget approaches debate continues about the need and method for addressing wealth inequality. Could reinstating wealth transfer taxes be the answer?

Latest Updates

Back to the future - Why indexing CGT is a good idea

A return to indexation of capital gains would be a fairer way to compensate households for the effects of inflation than the current discount. Importantly, it opens the door to future, broader reforms to stop the taxation of inflation.

Australia has no death duties. Technically.

Australia may not levy formal death duties, but a growing web of tax measures is quietly shaping what wealth passes between generations. Now, the 2026 budget adds another layer.

Strategy

The folly of the Iran war

From oil shocks to fractured alliances, the Iran war carries the hallmarks of a historic policy misstep - one that could tip an already fragile global economy into crisis.

Taxation

Noel Whittaker’s take on the budget

Marketed as a fix for inequality and housing affordability, the latest budget instead delivers a tangle of tax changes that leave everyday Australians worse off.

Investment strategies

The red metal's long game

Copper has had a rough few weeks but investors should not ignore the potential for future price increases as supply increasingly falls behind demand.

Taxation

The lesser-known effects of changed property taxes

The budget’s property tax reforms are being framed as fairness measures, but they risk splitting the housing market, penalising lower‑income investors and introducing distortions that may prove costly.

Latest from Morningstar

Why stocks sometimes fall for no obvious reason

The vast and opaque world of private assets is a powerful gravitational force - and when trouble hits, it's the more liquid public equities that often the feel it first.

Sponsors

Alliances

© 2026 Morningstar, Inc. All rights reserved.

Disclaimer
The data, research and opinions provided here are for information purposes; are not an offer to buy or sell a security; and are not warranted to be correct, complete or accurate. Morningstar, its affiliates, and third-party content providers are not responsible for any investment decisions, damages or losses resulting from, or related to, the data and analyses or their use. To the extent any content is general advice, it has been prepared for clients of Morningstar Australasia Pty Ltd (ABN: 95 090 665 544, AFSL: 240892), without reference to your financial objectives, situation or needs. For more information refer to our Financial Services Guide. You should consider the advice in light of these matters and if applicable, the relevant Product Disclosure Statement before making any decision to invest. Past performance does not necessarily indicate a financial product’s future performance. To obtain advice tailored to your situation, contact a professional financial adviser. Articles are current as at date of publication.
This website contains information and opinions provided by third parties. Inclusion of this information does not necessarily represent Morningstar’s positions, strategies or opinions and should not be considered an endorsement by Morningstar.