Register For Our Mailing List

Register to receive our free weekly newsletter including editorials.

Home / 192

HNW asset allocation and advice trends

In an advanced look at the results, the 2016 Investment Trends High Net Worth (HNW) Investor Report updates research on the use of advisers and the latest asset allocations.

The study is based on 2,500 responses from HNWs with investible assets (excluding super in public funds but including SMSF balances) of over $1 million, net of debt. This group is estimated to control about $9 billion of the $1.5 trillion held by all HNWs in Australia.

Some highlights include:

 

1. The number of HNWs in Australia fell to 425,000 in 2016 from 440,000 in 2015, partly due to market conditions and partly because of using debt to invest in property. The number with $2.5 million and above is growing.

 

2. The main investment problem identified by half the respondents is they are seeking growth in their portfolios but don’t expect it will come from Australian shares in 2017 (their return expectations have recovered somewhat since bottoming in September 2016, but they are still bearish). They know they should not allocate significantly to cash.

 

3. As expected in such uncertain times, there is an increasing unmet need for advice. Says Recep III Peker, Research Director at Investment Trends, “Over half of HNWs have large unmet needs for advice. In spite of this, they are increasingly reticent to seek advice, and the use of advisers is falling. Financial planners and full service stock brokers are losing ground, especially for investment advice.”

 

The changes for full service stockbrokers are particularly challenging. Those who have retained clients have a more holistic relationship, including in asset classes other than equities. But only 40% will actually call themselves a stockbroker, with most preferring names such as ‘wealth managers’, signifying a more diversified offering. They have not become ‘financial planners’, but their businesses are changing. For example, they commonly sell global ETFs to give their clients an international equity exposure.

 

 

4. Asset allocation has not changed significantly in last few years. The top-level asset distribution is 32% direct shares, 32% property, 16% cash and TDs and the rest in listed or unlisted managed funds and alternatives. Geographically, the proportion of assets overseas averages only 5%, although for the wealthy with assets $10m+, it is a much higher 10%.

 

Uncertain times and stretched market values seem to have paralysed reallocation. The amount in cash and TDs has fallen slightly by 1% to 16% in the last two years, despite uncertainty in the share market, due to low rates. HNWs in Australia are estimated to be holding $240 billion in cash, with $100 billion temporarily waiting for better market conditions.

 

 

The proportion of HNWs planning to invest in managed funds remained at 20% in 2016. About half of these HNWs want actively managed international equity funds, and two in five seek active Australian equity funds. Says Peker, “It’s been a bit of a missed opportunity that the industry has not grown its share of the HNW pie, but there is still good appetite for managed funds.”

 

The number of HNWs who have direct property has increased but average holding size has come down, perhaps indicating property is held in an SMSF.

 

Graham Hand is Managing Editor of Cuffelinks and this preliminary release is courtesy of Investment Trends.

  •   2 March 2017
  • 7
  •      
  •   
7 Comments
VeryAverageJoe
March 02, 2017

Graham, hi, interested you cherry-picked one quote from Uncle Warren's annual missive without mentioned the shellaking he gave the funds management trade for their collective results v low cost index thumping given over his 10 year comparison bet. Don't ask the barber if you need a haircut, right?! Reader's might like to start at page 21 of the recent Berkshire 2016 letter (google it) while I keep reading Where are All the Customer's Yachts? Funds management has it's place and purpose no doubt, but the lofty heights may not always be that place. Cheers matey, C.

Graham Hand
March 02, 2017

Hi VAJ, not sure a 'cherry pick' is fair when I simply quoted one optimistic line from Buffett that had nothing to do with funds management. Cuffelinks has published many articles on the index v active debate, showing how most active managers struggle to outperform. Not defending it, but his comparison bet was against a basket of hedge funds, where the fees are higher than the 'average' long-only manager. Certainly, indexing has a role in many portfolios.

VeryAverageJoe
March 02, 2017

Hi Graham, fair call. My bad. Cheers, C.

Roger
March 03, 2017

Thanks for the article, Graham. Interesting that your bar charts have no segment for 'bonds - listed plus unlisted'. I understand the allocation is indeed low - far too low, according to many standards.

Andrew Varlamos
March 14, 2017

Thanks Graham. How do you interpret the first graph: specifically, who are the "advisers" who are not giving investment advice? Accountants? Or insurance agents/advisers? Does the study explain this?
Cheers
Andrew

Graham
March 14, 2017

Hi Andrew. Recep has provided this clarification: The main driver of the gap between the two metrics are accountants for tax advice, who were used by nearly half of HNWs in 2016. Even accountants have lost ground over the past few years, with the share of relationships falling from 56% in 2013 to 48% in 2016.

Andrew Varlamos
March 14, 2017

Thanks Graham

 

Leave a Comment:

RELATED ARTICLES

Five charts show predicaments facing financial advice

Now you can earn 5% on bonds but stay with quality

Reducing the $5,300 upfront cost of financial advice

banner

Most viewed in recent weeks

How cutting the CGT discount could help rebalance housing market

A more rational taxation system that supports home ownership but discourages asset speculation could provide greater financial support to first home buyers.

Want your loved ones to inherit your super? You can’t afford to skip this one step

One in five Australians die before retirement and most have not set up their super properly so their loved ones can benefit from all their hard work and savings. 

Super is catching up, but ageing is a triple-threat

An ageing Australia is shifting the superannuation system’s focus from accumulation to the lifecycle of retirement. While these pressures have been anticipated for decades, they are now converging at scale and driving widespread industry change.

Has Australia wasted the last 30 years?

The 20 years after Peter Costello left Treasury have been deemed wasted...by Peter Costello. The missed opportunities for Australia began long before.  

Meg on SMSFs: Last word on Div 296 for a while

The best way to deal with the incoming Division 296 tax on superannuation is likely doing nothing. Earnings will be taxed regardless of where the money sits, so here are some important considerations.

The 5% deposit scheme is bad for homeowners and Australia

An ‘affordability’ scheme making the county more vulnerable to economic shocks and contributing to the deteriorating financial situation of everyday Australians.

Latest Updates

Investment strategies

The thin line between investing and gambling

Prediction markets are blurring the line between investing and speculation and savvy investors can profit from this trend by heeding the advice of famed investor, Benjamin Graham.

Strategy

The refinery problem: A different kind of energy crisis in 2026

The Strait of Hormuz closure due to US-Iran conflict severely disrupted global energy supply chains. While various emergency measures mitigated the crude impact, the refined product market faces unprecedented stress.

Gold

Are we running out of gold?

Geopolitical instability and challenges with new gold discoveries mean we may be approaching a structural shortage of mineable gold, but what does this mean for gold's overall long-term availability?

Investment strategies

ETF investors adding to portfolios during recent volatility

In the face of recent market volatility investors continue to add to their ETF portfolios with these ETFs getting notable inflows, indicating that long-term fundamentals remain solid.

Strategy

Policy setting in democracies

Democracies aren’t a given, and policymakers need to be mindful not to alienate communities and instead be more aligned with mainstream ideas and attitudes. 

Investment strategies

Take my money and lie to me… again

As private funds increasingly show signs of cracking and buckling under a complete lack of liquidity, the salespeople do their best to keep the cash pouring in from new investors. 

Economy

Australia was once a world leader in innovation, now the system is ‘broken’

Ambitious Australia joins a long line of reports examining research and development, finding Australia has fallen behind its peers on many fronts. It urges bold reform to address declining productivity and research spending.

Sponsors

Alliances

© 2026 Morningstar, Inc. All rights reserved.

Disclaimer
The data, research and opinions provided here are for information purposes; are not an offer to buy or sell a security; and are not warranted to be correct, complete or accurate. Morningstar, its affiliates, and third-party content providers are not responsible for any investment decisions, damages or losses resulting from, or related to, the data and analyses or their use. To the extent any content is general advice, it has been prepared for clients of Morningstar Australasia Pty Ltd (ABN: 95 090 665 544, AFSL: 240892), without reference to your financial objectives, situation or needs. For more information refer to our Financial Services Guide. You should consider the advice in light of these matters and if applicable, the relevant Product Disclosure Statement before making any decision to invest. Past performance does not necessarily indicate a financial product’s future performance. To obtain advice tailored to your situation, contact a professional financial adviser. Articles are current as at date of publication.
This website contains information and opinions provided by third parties. Inclusion of this information does not necessarily represent Morningstar’s positions, strategies or opinions and should not be considered an endorsement by Morningstar.